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P2P Foundation
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Posted: June 25th, 2008, 10:00pm PDT
- Marketing 2.0, l'intelligence collective
new book by Denis Failly
- Brand Tags
The basic idea of this site is that a brand exists entirely in people's heads. Therefore, whatever it is they say a brand is, is what it is. 1.1 million + tags and counting.
- Reverse tagging for brands
once you have made a number of tags and played for a while, you can go to reverse mode, and see the tag lists of other users and try and guess which brand the array of words is referring to