When one thinks of an entrepreneur, often it’s the image of a man in a three piece suit or a technological wizard wearing a tee-shirt and jeans thinking up the next new social media fad like Facebook or Twitter.
These days, however, entrepreneurs come in all styles and persuasions as the World Wide Web has leveled the playing field for many to do quite well in the e-commerce arena. Today’s business savvy marketers are young, hip and have a huge social media following. This totally describes beauty maven Doe Deere, whose company Lime Crime Cosmetics has taken social media by storm.
Lime Crime Cosmetics has over 2.6 million followers on Instagram, where happy customers love to upload photos of themselves wearing this line of fabulous cosmetics. The question is how do entrepreneurs get started in this highly competitive global economy? One expert to ask is Doe Deere who gave an interview to French tribune.com, http://frenchtribune.com/teneur/25362-how-controversial-doe-deere-became-successful-entrepreneur. In the article, she gives fans whom she has inspired some great tips on how to be successful. She started her own business with little money and her own sense of style. If you see her photos in articles and on her company website,https://www.limecrime.com/ you will no doubt notice that her hair is sometimes blue, green or pink, whatever suits her mood. Doe Deere’s fashion looks are also setting trends where sometimes she breaks the rules and more often than not makes up some of her own. Ms. Deere maintains that everyone has a skill or a talent which they can nurture and develop. She recommends working with skills you have or can easily enhance rather than trying to tackle something that does not quite fit.
The first thing to note about Ms. Deere in the business sense is that she is passionate about what she does. She finds personal joy in producing and selling products that people can feel good about buying. She holds true to her core values as Lime Crime cosmetics are vegan-friendly and cruelty-free, which appeals to her target customers.
Doe Deere says you have to have a passion to do what you are doing to make it a success. Without that passion and personal dedication, it’s hard to have others believe in your brand.
There will be times when things do not go smoothly and that passion will keep an entrepreneur going through the tough times. As problems will no doubt occur, it’s imperative to face problems