Monthly Archives: May 2017

Social Media Tools Entrepreneurs Need to Use Every Day

The advent of social media has been the biggest breakthrough in human history. What started as an avenue for individuals to connect with one another has evolved into a platform where businesses can market their services and products to lots of people. Today, big platforms like Facebook, Instagram, and LinkedIn have become mainstays in almost all marketing strategies.


However, using social media to market your brand can be challenging without the proper resources. Whether you want to manage campaigns, reach out to influential users, respond to consumers and make connections or analyze your social media impact, incorporating these tools into your social media efforts can help you succeed.


  1. Social Jukebox


Entrepreneurs are always busy growing their ventures. Scheduling social media posts is among the aspects that keep them extra busy since they have to provide their clients with fresh content all the time. However, this does not have to be a demanding task since Jukebox is here to liberate you from the drudgery.


Social Jukebox is an automated social media software that enables you to load content in a “Jukebox” and schedule how often and when you want the posts to be placed on your social media accounts. With each Jukebox, you can store many posts and schedule the tool to post them at different times of the day.


  1. Sprout Social


Sprout Social provides its clients with social media management, social customer service, and social media marketing. It builds and maintains its clients’ social media platforms by starting, monitoring and joining in social conversations. Also, it can reach your audience to execute social marketing plans.


  1. Mention


Coming up with a perfect post that results in high levels of engagement is among the most difficult tasks in social media marketing. It is, therefore, crucial to conduct research on social media platforms before you start posting. This involves lots of listening to what consumers are talking about then strategically transforming the conversations into relevant content.


Mention is an excellent social media monitoring tool that allows you to track every aspect of your company, industry, campaigns and competitors as a whole. It delivers real-time alerts by email or push notifications. Also, the tool allows you to identify and manage crisis before they get out of hands, automatically generate reports to share with colleagues and clients and helps you find new influencers.


These are only some of the tools that can help grow your social media presence. However, it is important that you stay updated with the latest tools since what works today may not do wonders n future.

Virtual Reality Could Change the Social Network Game

In 2017, marketers are looking at several trends in social media that will shift the way consumers interact with platforms. Some of the biggest trends include the rise of chat apps; the explosion of live video; and the role of fake news in consumer trust. But the most exciting potential trend of 2017 is the increased adoption of augmented and virtual reality.


Augmented reality, which refers to the ability to add elements of fantasy to the real world in various applications, has already been adopted on a large scale. The most famous examples are Pokemon Go, which allowed players to search for imaginary creatures in the real world; and Snapchat, which offers popular filters allowing users to alter their appearance in radical ways.


Given that the rate of technological advancement is increasing exponentially, it makes sense that many think virtual reality is not far behind. But what does VR mean in the context of social networks?


Well, it could end up altering the landscape of social platforms in a major way. Facebook has maintained its edge as the world’s biggest social network by constantly innovating and investing. But despite trying to stay ahead of the curve in VR, Facebook’s investment in the space has recently been described as a “fiasco.” Also, developing a true VR feature could fundamentally change the way users interact with each other and other features.


Because of this friction between traditional platforms and true VR, there may be an opportunity to create a new space for social that is based on VR rather than trying to shoehorn it in. Snapchat has essentially done this for augmented reality. VR networks are beginning to emerge, led by vTime, which is accessible for Samsung Gear and Oculus devices. vTime allows meetings between family, friends and strangers in virtual locations around the world.


Overall, VR headset sales are still low and some believe it’s not going mainstream anytime soon. But marketers are still keeping an eye on the social media effect – and Facebook is certainly scrambling to make up lost ground.


Cassio Audi: The Investment Manager of Brazil

Cassio Audi is a highly accomplished man with experience in many business field of study. He has over 23 years of experience dealing with financial related businesses. He is a financial advisor for public and private companies and multi-billion organizations. He also is an expert in accounting, management, and growth development. He accomplished his college courses through the University of Pontificia Universidade with a Bachelor’s degree in Business Administration and he also holds a MBA in Finance. His career began in 1992 with JP Morgan Chase. In 1996, he joined Dow Chemical with the title of Senior Financial Analyst.

Cassio Audi serves as a prime candidate for working effortlessly to improve the economy and growth of Brazil. Over the years, Brazil has been experience slow growth and a weak economy. New investors and financial officers are needed for advice on the best investments to increase their profits. Business men, like Cassio Audio, are using their tactics and skills to help improve the economy of Brazil, while trying to attract more investors. Cassio Audi portrays many skills in leadership, communication, and personal skills in order to accomplish Brazil’s Investment Management systems.

The Brazilian Investment Management is set up as an asset management for securities such as bonds, shares, and real estate. These securities will meet investment goals for the advantages of the investors. The investors include pension funds, insurance companies, charities, and educational establishments. The Brazilian Investment Management services are constantly keeping a watch on the investments and have business investment managers to assist any business. Cassio Audi works within the investments, making certain to manage securities for each client. His dedication, loyal service, and financial planning is the main reason why he is such a prominent figure in the progress of the Brazilian Investment market.

Doe Deere – Achieving a Dream

Doe Deere is the founder and owner of Lime Crime Cosmetics. Lime Crime was born on an online retail site. Doe Deere set up a clothing store called LimeCrime. She always featured bright, intricate makeup as a staple of her brand. Later that morphed into her company Lime Crime which is very successful today. Lime Crime features bright makeup in fun packaging and a very active presence on social media.



She was born in Russia, but when she was 17, she moved to New York City to become a musician. Doe Deere graduated from FIT in New York and majored in Design. She believes that fashion and makeup are a way of self-expression that allows people to show what they love and how they feel in a safe and beautiful way. Doe Deere lived in New York from 1998 until 2012 before she moved to Los Angeles where she is currently based. She used to be a part of a band when she lived in New York. Performing with the band at different events made Doe Deere more appreciative when people come at the events in order to support Lime crime. People have not always gathered to greet her and the band which thought Deere to be able to distinguish between people who care and people who simply come because they have nothing else to do. Years later, Doe Deere married one of her band mates. They have learned to collaborate, and their real friendship grew into love.



Doe Deere advises women who are ambitious as she was to believe their gut feeling. If a person knows what they want and think they are capable, then their gut feeling will lead them in the right direction. She advises people who want to achieve their dreams first to get to know themselves inside out so that they would be able to learn to trust themselves. Her beginning as an entrepreneur started when she was 13 and living in Russia. She used to sell temporary tattoos to her classmates. When she was in a band, she was good at marketing the performances of the band. She developed her skills most when she was selling handmade clothing online which led her to launch the makeup company of Lime Crime thanks to her trusting her gut feeling and going for what she was passionate about. All of those things have added up to her achieving great success.


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