Monthly Archives: March 2017

Snap’s Core Mission Powers Its Rise

Social media connects consumers directly with a digital product and/or service. That kind of reach, coupled with instant gratification, has changed how businesses offer products and services and even how they establish business structures. Take Snapchat, or Snap Inc., as it is now called. The company is now a camera company, not a social media company. On March 2 it went public and earned $3.4 billion on the first day of trading.


What follows is a quick timeline explaining how a social media app transformed into a high-tech company. Here’s a hint: self-confidence and adherence to a core mission.


By now, most people know that the Snapchat app distinguished itself from other social media apps by making pictures and posts disappear. For teens, whose social media is prone to adult monitoring, this fulfilled an essential need. It took some time before the app caught on, but once it did the number of Snapchat users surpassed the number of Poke users, the Facebook competitor. When Facebook offered to buy Snapchat for $3 billion, Snapchat CEO Evan Spiegel turned it down. That’s the example of self-confidence.


An example of core mission adherence is seen throughout Snapchat’s evolution. When Snapchat offered new services to remain competitive, they stuck with their original mission. They stuck with photos and pictures. From geo-filters to funny filters and photo-based stories, Snapchat never offered extraneous options or branched out into non-photo-based services.


Before going public, Snap Labs was hard at work on smart glasses. These glasses are meant to take pictures. Simultaneously, Snapchat shifted its industry description. It is now a camera company. Social media companies and start-ups should pay attention. Snap’s social media has become a platform for its products. The platform is no longer the product. Photos, not social media, were always the core mission.


Jim Hunt and VTA Publications: Changing The World

Updates on Mar 24th, 2017: VTA has gone the extra mile to provide resources for those that want to get into investing but just don’t know how. In addition to their popular pay distance learning courses, Jim Hunt has started a VTA Publications blog to provide in depth information to investors that haven’t spent a penny saving for retirement yet. But they’ve also expanded their social media reach with both a VTA Publications Twitter page, as well as a Facebook. Check out both if you want to know more, or if you’re just looking to check out new information about VTA Publications as it becomes available.

Updates on Dec 11th, 2016: Proving that he’s the embodiment of the system he sells, Jim Hunt of VTA Publications spoke to about his ideas, and his business model. Topics ranged from his unique wealth system, to the methods he employs and how he’s developed the VTA Publications empire. Be sure to check it out for a different side of Jim, and a better understanding of what makes him special.

Jim Hunt of VTA Publications understands finance enough to put his reputation on the line in front of the international mainstream media. In fact, this seems to be his goal–Jim Hunt wants the world to know his new proprietary investment strategy. He purports to have a method of financial increase so successful that only a thousand dollars can be turned into a million with just ten easy trades. Jim plans to preview this method for the world on with the money of his mom. His idea is to get as many watching as possible so he can prove how simple it is to make $1,000 add three more zeros in the middle.

Jim Hunt is a very successful financial investor who has spent years learning the ins and the outs of the market. Finding initial capital doesn’t seem to be the hard part; nor does the trading. What is difficult is the finding of stocks which will be successful. Oftentimes people lose out on the stock market because they don’t do the research, they don’t look at the signs, they get antsy and they make their bids either too late or too early. Hunt’s proprietary technique aims to help correct that with proper study.

VTA Publications provides learning materials for long-distance learners who are interested in techniques like Hunt’s. VTA Publications publishes non-fiction coursework, and they have a veritable lexicon of financial and economic materials to choose from. Additionally, this group functions as a booker. They regularly bring seminars and conventions speakers of the caliber Mr. Hunt can boast.

If these truths can be capitalized on, why shouldn’t they be? If they can be shared, wouldn’t that be the right thing to do? To that end, Hunt seems to be blowing the whistle on financial cronies by allowing anyone willing to put forth the time, energy, and initial investment capital a chance at becoming a millionaire. This is done in just ten simple, carefully-made investments.

Andrea McWilliams Always Steps Up to the Plate in Just the Nick of Time:

Anyone observing the political style of Andrea McWilliams notices that McWilliams is quite aware that timing is everything: particularly, in the political arena. Perhaps, the preceding reason is why Andrea McWilliams s has earned such a commendable reputation, as a skilled analyst and political adviser. What makes her advice so fundamentally significant is that Andrea McWilliams takes the time to properly observe what is going on within the political arena. She effectively weighs the political health of any given situation. This is Andrea’s calling card: in way of an idiom. When she has observed what is happening; and reviewed her client’s objectives, she is ready to render advice.

The organizational skill of Ms. McWilliams receives a great deal of attention. She is effective in “getting her name out,” within the political environment. She has been positively reported by several well-known news agencies. The reporting comes by way of Andrea McWilliams’s achievements, in raising funds, politically, and other worthwhile political activities. In example, McWilliams, has been reported by the household news station: FOX News. She has also been reported, upon, by other equally known television stations–as to her political achievements and activities. The highly prestigious business newspaper: ‘The Wall Street Journal’, has provided reporting of Andrea McWilliams’s political activities, on behalf of her clients: all of it good.

It appears, Ms. McWilliams, has a very good sense as to timing. The preceding talent is essential to persons providing political services to influential clients. She knows when to “step up to the plate” and when to back away a bit–there is something, suffice it to say, very admirable about such an attribute.


The Arizona Native, Jason Hope, Introduces Internet of Things Technology to the Hospitality Industry

Jason Hope is an avid entrepreneur from Scottsdale, Arizona. According to him, the hospitality industry is prepared to benefit from the Internet of Things.

The Internet of Things commonly known as IoT is a technology that heavily relies on the internet and satellite to facilitate communication between two computing devices. Furthermore, the benefits of IoT include improved internet connectivity and enhanced reliability and speed of operations in the hotel.

Jason cited that as IoT becomes more pervasive and as consumers get more accustomed to these amenities, they end up demanding for similar amenities while traveling. He added that consumers would be expecting an amenity like an A/C units in their rooms.

Internet of Things can be used in the facial recognition software. This software alerts the front desk receptionist of a returning visitor. Moreover, the hotel is able to deliver personalized service based on the visitor’s preferences.

The Future Projection of Internet of Things

Information technology and advisory company Gartner, Inc. reported that the installation of over 26 billion units was expected by 2020. Further, IoT products and services were projected to generate over $300 billion in revenue. As a result, the global economic value would be $1.9 trillion.

Philanthropist Jason Hope

Jason Hope is an Arizona native who grew up in Tempe. He got his degree in finance from Arizona University. Jason later graduated from ASU’s W.P. Carey with an MBA (Masters in Business Administration). Jason Hope is passionate in donating time and money to different field. For instance, scientific research, education, biotechnology, and disease cure. He has contributed to organizations such as the Mark Wahlberg Youth Foundation, the Tony Hawk Foundation, Family Health International, T Gen Foundation, Arizona Science Center, the Andre Agassi Foundation, and Boys & Girls Club of Metropolitan Phoenix.

Learn more about Jason Hope:

Lori Senecal; a Force to Reckon With

Lori Senecal was recently announced as the Global CEO of CP+B. in the new position; Senecal will be in charge of CP+B’s global expansion efforts. She will be in charge of the coordination and management of the company’s eight international offices. She will also be in charge of any new offices that the company sets up.

She got her role thanks to her commitment to invention and innovation in the industry. She has also been noted for embracing new technology. Her appointment is a show of CP+B’s commitment to global expansion. The company recently won the Infiniti global creative account.

What She Thinks of Her Appointment

Lori said on Forbes Magazine that she was honored to work alongside Chuck Porter at CP+B. She said that she looked forward to aiding in the global expansion of the agency by working in corporations with all the exceptionally talented people at its offices.

How Her Career Has Developed

Over her long career, Lori has developed partnerships, accelerated global growth in agencies, created great new business divisions, and led numerous blue chip accounts such as Nestle, Coca-Cola, and BMW. While at CP+B, she will retain her position at MDC Partners. She has worked with leaders of advertising agencies that have the greatest growth and impact on the industry within the MDC Partners network.

She also managed to transform kbs+ from an agency with just 250 employees into a global behemoth with a 900-person workforce. The agency is today considered to be a highly creative and efficient leader globally. Lori Senecal was the CEO of Kirshenbaum Bond Senecal + Partners (kbs+). The company has some great clients such as Vanguard, BMW, and HomeGoods. Lori pioneered a culture of inventiveness with a focus on creating breakthroughs and innovations that delivered a competitive advantage to businesses and brands. Among the things that she championed to support the culture of innovativeness at kbs+ are kbs+ spies &Assassins, kbs+ Content Labs, and kbs+ Ventures. She also sits on the 4A’s National board of Governors. Lori recently won the quantum Leap award at the AWNY Game Change Awards.

Before joining kbs+, she was the President of McCann Erickson Worldwide. She worked at its New York flagship office and was in charge of areas of strategic planning, account leadership and innovation. It was in 2014 that she was appointment as a board member of MDC Partners. Besides that, Ad Week has named her as among the Women to Watch.

A Look At The Philanthrophy And Leadership Of Betsy DeVos

Who Is Betsy DeVos?

Mrs. Betsy DeVos now serves as the Secretary of Education at the United States federal government. She was appointed by President Donald Trump and confirmed by the senate in a historic vote that saw the vice-president cast the deciding vote in her favor for approval. Mrs. DeVos has had a long and successful career in business and entrepreneurship.

Betsy DeVos has been actively involved in politics, education and philanthropy for many decades now. She is a strong supporter of the arts and educational initiatives such as school choice. Mrs. DeVos was tapped by Donald Trump to serve as the Secretary of Education for her long standing work aimed at reforming the educational system and making it more student and parent centered instead of bureaucrat and teacher union centered. Betsy has helped over a million students and parents achieve school choice and get a better education.

The Background And Education of Betsy DeVos

Her full name is Elizabeth Dee DeVos and her was father was Edgar Prince, who created the Prince Corporation. The firm manufactured die cast machines, sun visors and other car interior car parts. Betsy was born in Holland, Michigan, a small town southwest of Grand Rapids, Michigan. She completed a private Christian school there and later went on to graduate from Calvin College in Grand Rapids with a bachelor of arts degree. Betsy DeVos is married to Richard DeVos, who is a prominent Michigan businessman also of Dutch descent like Betsy is. Together they reside in Grands Rapids, Michigan.

Betsy DeVos’ Contributions, Work And Achievements In The Educational Field

According to Los Angeles Times, Betsy DeVos is one of the leading proponents of school choice, charters schools and school voucher programs in the nation. She has served as the chairwoman for the American Federation of Children, the Alliance for School Choice and the Foundation for Excellence in Education from 2008, 2009 and 2012, respectively until 2016. When she became the new Secretary of Education for the United States Betsy DeVos left these organizations. Mrs. DeVos also helped launch a charter school called the West Michigan Aviation Academy in 2010 for students that are interested in learning about aviation and aerospace.

Betsy DeVos In Business And Politics

Mrs. DeVos served as a chairwoman at the Windquest group. It was a private investment and management firm created by Dick and Elizabeth DeVos that invests in and buys out technology companies, renewable energy and manufacturing facilities and plants. In politics, Betsy DeVos has served as a chairwoman of the Michigan Republican Party and a Republican National Committeewoman for the state of Michigan. She has been involved in politics with the Republican party at the local, state and and national level since 1982 and while studying at Calvin College.

Read more news on CNN.

Desiree Perez and Jay-Z Build Artist-Owned Music Streaming Business Model

The music streaming industry is getting a lot of attention because this is where most music lovers are going to get their music. Many people have moved away from buying music because it is simply just easier and less of a hassle to stream. Tidal is one of those music streaming websites that has managed to give a lot of people confidence about the music streaming industry.


Desiree Perez is helping Jay-Z do great things with his music streaming service. She has proven that there are a lot of people that want exclusive content, and this has been the direction in which Jay-Z has decided to take his digital music streaming service.


What makes Tidal different from all of the other services that are out there is the business model that this company has. Desiree Perez is helping Jay-Z build an artist owned business model. This is different from the other music streaming services that are owned by executives that have no artist in roles of ownership. When Tidal was presented to the public it was presented as a company where the artists were in control of the situation. Desiree Perez knows that this is a concept that works because there have been so many issues with music streaming and the artists that have become disappointed by the royalties that they receive.


According to Business Insider, what Desiree Perez and Jay-Z are trying to do is rectify this situation. They are trying to balance the playing field and get to a point where the artists and the music fans are both pleased with the overall outcome.


Artists are much more inclined to provide the exclusive content when they can benefit from a music streaming service like Tidal. This is what Desiree Perez is doing to help Jay-Z earn a top spot in music streaming.

Bernardo Chua Masterminds the Production and Distribution of Healthy Products

Bernardo Chua is a name that is always mentioned when it comes to debates or accomplishments in the global multilevel marketing. He is the founder of Organo Gold, a firm that focuses on producing and selling a broad spectrum of healthy bioactive coffee products that contain Ganoderma lucidium.

Organo Gold markets and sells these products via a reliable multi-level marketing distribution channel on a wholesale basis. Then, these products are availed to consumers at an agreed retail price.

Career Journey

The current position of Bernardo Chua and his firms in the multi-level marketing arena mirrors his determination, exceptional business acumen, and patience. This successful entrepreneur grew up in the Philippines, and he always had a passion for entrepreneurship. He has ascended from a humble position to a respected businessman.

Chua began his professional multi-level marketing career as an executive officer of a Philippines-headquartered Gano Excel. After three years of his strategic leadership, Gano Excel opened new offices in Hong Kong, Canada, and subsequently in the United States.

With the company expanding its operations on a global scale, Chua had to relocate to California to manage day-to-day activities and long-term growth strategies of Gano Excel U.S.A. Gano Excel marketed products such as instant coffee, capsules, and a plethora of other food products.

Origin of Organo Gold

During his childhood, . As he grew up, Chua thought of ways he could make health products from this valuable herb and commercialize them. After gaining experience in the multi-level marketing and working for companies such as Gano Excel, Chua decided to establish his company (Organo Gold) in 2008.

Through this company, he introduced products containing Ganoderma into the market. Ganoderma lucidium is a unique herb that has gained international popularity, thanks to Chua’s efforts. Apart from its delightful taste, the herb has been majorly used in traditional Chinese medicine.

According to PR News Wire, Bernado Chua’s primary objective is to take maximum advantage of the various health benefits that this herb can offer. Therefore, he financially supports a team of researchers and scientific advisory board that progressively investigates the new uses of the herb.

Learn more about Bernardo Chua:

The Kabbalah Centre and the Concept of Klippot

One of the primary concepts taught by the Los Angeles Kabbalah Centre is Klippot. The Kabbalah Centre instructs its adherents that Klippot works to restrict the spiritual energy of the Light into a person’s physical body. The Light is the upper metaphysical spiritual world, which is called Ein Sof in the teachings of the Kabbalah Centre.

The Kabbalah Centre instructs its students that Klippot as a concept stems from early Rabbinistic teachings and construction. It is designed to aid a person in practicing Kabbalah in a manner that does not require a revelation of the secrets of Kabbalah.

There are practices one can learn through the Kabbalah Centre that eliminates the impairment caused by Klippot. However, Kabbalah also teaches that negative behavior, including violent conduct can add to Klippot.

The Los Angeles Kabbalah Centre opened its doors in the mid-1980s. The LA Kabbalah Centre had its origins in New York City, where the predecessor of Kabbalah Centre was founded in 1965. The New York center itself was an outgrowth of a Kabbalah organization that had its origins in the Middle East beginning in 1925. In time, that Kabbalah organization would be within Israel.

There are now Kabbalah Centre branches located outside of Los Angeles in over 50 cities around the world. In addition, there is an ever growing number of Kabbalah Centre affiliated study groups in different countries. Finally, a person can access Kabbalah study from the Kabbalah Centre via the Internet.

When it comes to instruction from the Kabbalah Centre, the doors are open to a wider spectrum of people interested in learning of the spiritual practice. This is a difference from some more traditional Kabbalah organizations. In the case of the Los Angeles Kabbalah Centre, a person need not have a background in Jewish or Hebrew texts before beginning a course of Kabbalah study.


Snap Inc. is Introduced to the Stock Market

Snapchat took the world by storm in 2011 after it was developed by three friends from Stanford University. The unique feature behind this application is that the pictures and videos sent can only be seen for a short period of time before they are deleted. This feature brought a new system of communication to the social media platform. With popularity soaring and daily usage reaching in the millions, Snapchat founders changed their business name to Snap Inc.

After large success and receiving offers from major competitors like Facebook, Snap Inc. decided it was time to go public. They made their announcement about publicly selling shares of their business to the excitement of investors around the world. March 2, 2017 marked their first day of public trade. The hype surrounding this stock was massive. Unsurprisingly, Snap Inc. became the most active stock on the NYSE on its debut day. Snap Inc. grew an impressive 41.2 percent from its original pricing. This put the company at $24 a share from the beginning. These numbers put Snap Inc.’s market capitalization at $33 billion. In comparison to other social media giants, this is an impressive opening market cap. All signs point to steady growth as the first day of trading is closing out.

Supporters point to the potential success of Snap Inc. along with the visionary leadership of the company’s CEO Evan Spiegel. Critics on the other hand see the company’s reported $515 million loss last year as a sign of trouble for the future. Regardless, the excitement and hype surrounding the IPO of Snap Inc. has led many people to invest. While much of the predictions are simple speculation, time will tell whether or not the new social media company will be able to capitalize on these investments and continue to grow their brand.